As you grow your business, you have begun considering expanding your marketing campaigns to reach beyond the simple single channel …
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10 Articles
Integrated Digital Marketing Campaign: The Definitive Guide 2020
An integrated digital marketing campaign is based on the principle that the whole is greater than the sum of its …
The New Role Of Digital Marketing Agency In Business Strategy Part II
In the previous article, we covered how marketing has changed in focus from print media to television, and eventually to …
The New Role Of Digital Marketing Agency In Business Strategy Part I
Marketing has changed. Many of us already have in mind a picture of a traditional marketing agency. We may conflate …
Tips to Create an Integrated Digital Marketing Campaign – Putting the Pieces Together
You need to create an integrated digital marketing campaign for maximum success We’re living in a digital world in …
What Is an Integrated Digital Marketing Campaign? – Making Marketing Work For You
An integrated digital marketing campaign is the key to a strong online presence The marketing world has changed a great …
If It Feels Like Your Brand is Trying Too Hard on Social Media, You’re Not Trying Hard Enough
The downward trend in reach and engagement on social media is an undeniable fact felt by many businesses. And ironically, …
The Power of Owned Influencer Outreach
Marketing is an industry full of buzzwords, and one of today’s most popular is influencer marketing. If you’ve been living …
Social Media Trends for 2017
By now we all know the power of targeted campaigns, targeted data sets, and using relevant hashtags in our social …
Are You Ready for 2016? 4 Digital Marketing Trends to Consider
It seems like yesterday we were writing about the 2015 digital marketing trends and already it’s time to highlight trends …